Understanding how kids and teens use media is essential for advertisers and marketers. As young audiences spend more time online and on devices, knowing what they watch, play, and listen to helps brands create content and campaigns that truly connect. These insights also support more responsible,...
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The Media Technology Monitor (MTM) remains Canada’s leading source for insights into technology ownership and usage trends.
Summer changes the rhythm of everyday life. Longer days, road trips, patios and more time spent out and about all shape how Canadians move through...
Alicia Olson-Keating President & CEO, Numeris I am having many interesting conversations about People Panels. For those who know me, you know that I...
The 2026 FIFA World Cup was more than just another tournament. After years of anticipation, Canada stepped into the spotlight as co-host and played...
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Linear television once again reminded us of its ability to bring people together around the biggest moments in sports, news, award ceremonies and...
This spring, radio remained a meaningful part of Canadians’ everyday lives—at home, on the go, and everywhere in between. Out-of-home tuning was...
Canadiens’ 2026 Playoff Run Showcased Broad Market Reach and Viewer Engagement The Montreal Canadiens gave fans a playoff run to remember in 2026,...
In Winter 2026, Canadians had more to watch than ever. From big moments like the Super Bowl and the Milano–Cortina Olympics to buzzy finales like...
