Numeris Insights

Discover more about how video and audio are consumed across Canada and take advantage of our valuable resources that are designed to help you understand audience behaviours and advertising trends. 

Consumer Behaviour

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The MTM 18+ survey: key insights on Canadian media technology trends

The Media Technology Monitor (MTM) remains Canada’s leading source for insights into technology ownership and usage trends.

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Canada Consumer Behaviour - Online Shopping and Retail Trends

Understanding how Canadians are shopping, spending, and making decisions is essential for navigating today’s retail and economic landscape. Our...

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New Canadians: technology ownership and use

With a country that is more diverse than ever before, understanding how ethnicity impacts technology use and media consumption is a key component of...

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Understanding Canada’s youngest media consumers: An introduction to MTM Jr.

Understanding how kids and teens use media is essential for advertisers and marketers. As young audiences spend more time online and on devices,...

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