Canada’s World Cup Moment Captured the Nation
The 2026 FIFA World Cup was more than just another tournament. After years of anticipation, Canada stepped into the spotlight as co-host and played...
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Canadian TV Viewing Trends
Linear television once again reminded us of its ability to bring people together around the biggest moments in sports, news, award ceremonies and...
Canadiens Fever Captivated Canada
Canadiens’ 2026 Playoff Run Showcased Broad Market Reach and Viewer Engagement The Montreal Canadiens gave fans a playoff run to remember in 2026,...
How Canadians Watched in Winter 2026
In Winter 2026, Canadians had more to watch than ever. From big moments like the Super Bowl and the Milano–Cortina Olympics to buzzy finales like...
TV Viewing Trends for Award Shows in Canada
Award shows have some of the biggest moments in entertainment each year, bringing audiences together to celebrate the best in film, television, and...
Fall 2025 Video Overview: How We Watched
Fall 2025 signaled more than just cooler weather and changing leaves in Canada—it ushered in one of the most dynamic periods for television and video...
2025 World Series - TV and Toronto Radio Scores Big with Blue Jays Fans
The 2025 World Series had Canadians glued to their screens as the Toronto Blue Jays took on the Los Angeles Dodgers in an unforgettable matchup....
VAM: A Case for Passive Measurement
After political tensions stirred patriotic feelings in recent months, Canadians faced an interesting dilemma: should they keep supporting American...
How many Canadians are watching ad-supported streaming services?
For years, streaming platforms thrived by offering ad-free content, a key factor that attracted millions of subscribers. The COVID-19 pandemic...