Numeris Insights

Discover more about how video and audio are consumed across Canada and take advantage of our valuable resources that are designed to help you understand audience behaviours and advertising trends. 

Winter 2026 - Listening Trends

This winter, Radio was a friendly companion for Canadians, wherever their day took them. Whether it kept things lively at work, made the commute a little brighter, or turned a quiet evening at home into a music-filled moment, Radio consistently delivered. AM/FM stations continued to offer...

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The MTM 18+ survey: key insights on Canadian media technology trends

The Media Technology Monitor (MTM) remains Canada’s leading source for insights into technology ownership and usage trends.

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Hybrid Measurement: The Next Step in the Evolution of Radio

In our previous post, we highlighted the importance of Hybrid Measurement in today’s rapidly changing media environment. Building on that foundation,...

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group of adults watching baseball on TV

Fall 2025 Video Overview: How We Watched

Fall 2025 signaled more than just cooler weather and changing leaves in Canada—it ushered in one of the most dynamic periods for television and video...

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Super Bowl 2026 in Canada: Audience Reach, Viewing Trends, and Top Advertisers

The Seattle Seahawks are Super Bowl Champions after defeating the New England Patriots on Sunday by a score of 29-13.

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Canada Consumer Behaviour - Online Shopping and Retail Trends

Understanding how Canadians are shopping, spending, and making decisions is essential for navigating today’s retail and economic landscape. Our...

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Hybrid Measurement: The Future of Media Audience Insights

In today’s fragmented media landscape, understanding how audiences consume content across platforms is more complex than ever. Traditional panels...

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guys watching car ad

Key TV advertising category trends emerging in 2025

In today’s fast-paced TV advertising world, staying ahead of the competition isn’t just an advantage, it’s a necessity. That’s where NLogic’s ad...

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Child and grandmother carving pumpkins

Fall 2025 - Listening Trends

As the leaves turned and temperatures dropped across Canada this Fall, radio listening habits saw notable changes. From bustling cities to quiet...

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New Canadians: technology ownership and use

With a country that is more diverse than ever before, understanding how ethnicity impacts technology use and media consumption is a key component of...

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