Television Audience Measurement

Numeris’ Television Audience Measurement (TAM) is Canada’s trusted source for accurate, minute‑by‑minute linear television audience measurement.

Built on our gold‑standard, nationally representative meter panel, TAM delivers the reliable viewing data the industry depends on to understand how Canadians watch broadcast and streamed linear TV. TAM provides the precision needed for confident planning, trading, and content evaluation. Our rigorous weighting methods ensure every measured market is accurately represented — with insights available nationally, regionally, and across the top 5 Canadian markets.

How to access TAM Data

TAM data is available through our software partners or through one of our solutions:

Lens - Card Logo

Lens for TV - Get quick and easy access to intuitive audience analysis reports to help you answer the most common questions around Canadian TV audiences.

Conex - Card Logo

Conex API - Simplify your data pipelines and unlock new possibilities by placing industry-standard audience data into your own analysis and visualization solutions with Conex.

Instar - Card Logo

InstarTV - The gold-standard for TV researchers, this flexible reporting solution provides access to unique types of sophisticated audience analysis.